Simplicity is the Ultimate Sophistication.

Our world offers limitless choice and spectacle to the point of paralysis. Resonance is not achieved by embracing complicity in the commotion.

Design is more than creative expression. It is an act of solving for the intersection of order and beauty by curating an experience to its essential tenets.

Great design is willing to delight in restraint and intentionality.

Hi, I'm Eli Johnson.

I'm a (mostly) self-taught UI/UX and brand designer. Originally from Minnesota, I started my design career in the family business as an in-house designer. I moved to New York City to pursue my education, graduating from Fordham University with a degree in economics to compliment my creative skills. When I'm not designing, I'm seeking inspiration from the orchestras, theaters, art, and architecture New York has to offer.

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Copyright © 2026 Eli Johnson. All Rights Reserved.

© 2026 Eli Johnson. All Rights Reserved.